This is the second of a five part series detailing the principles that guide how the HubSpot growth team that works on Sidekick operates. Subscribe here to get the rest of the series.
Lesson tag: Startup Marketing
How to Create a Customer Acquisition Plan for Startups
Author: Trevor Hatfield
If you’ve ever been in a meeting with potential investors, applied for a startup accelerator, or filled out a business model canvas, you’ve probably come across this question before. Of course everyone wants to know how you’re going to grow, but it’s the wrong question.